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PARAETHNIK

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araEthnik is the story of a pharmacist, who, aware and concerned with the difficulties in obtaining quality products and responsive to black, matt, and mixed women and men, decided to create the first ethnic drugstore on line.

By positioning itself around 3 large universes : ParaEthnik, BeautEthnik and BioEthnik, ParaEthnik seeks to magnify black, matt and mixed beauty in all its complexity and heterogeneity.

Because many products dedicated to ethnic communities, known for their dubious compositions, can no longer be marketed and are therefore confined in old shops from food product, ParaEthnik seeks to be an alternative to these practices and meet quality of products and services up to its customers

4 MAJOR values :
BEAUTY: « Because all women have the right to beauty. »
QUALITY: « As pharmacists, we are committed to marketing quality products. »
SAFETY: « Because safety begins with the safety of products and payments. »
RESPECT: « Because your body also deserves respect. »
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